Willow and Jax - Business Consultant for Interior Designers
Female Business Coach for Interior Designers

Let’s Elevate Your Creative Business with Streamlined Systems, Beautifully Designed.

Welcome to Willow and Jax, a boutique consulting and creative studio providing business strategy, client experience design, and high-level support for female founders.

interior design branding and marketing service

The Secret To Simplifying Your Business Isn’t On A Podcast, Webinar, Or Online Program.

If you've felt let down by business coaches and mentors who talk a big game but leave you stuck, or if you're frustrated with one-size-fits-none business models that don't align with your vision, you're in the right place. You see, growing your business with intention doesn’t happen overnight– and I’m here to tell you– there’s nothing else you need to learn.

That’s why Willow and Jax does it differently. With a strategy-driven, six-part framework that's uniquely tailored to your specific goals. Together, we’ll take practical, actionable steps that meet you where you are today and align with the future you’d like to embody.


You’re In Good Company

TRUSTED BY:


Let’s take the guesswork out of running your creative business.

You’re ready for streamlined solutions to help build an abundant creative life doing the work you love.


01 group coaching


02 design vip day


03 strategy consulting


  • "Luz will challenge you, shift your mindset, and totally equip you for the next phase of your business journey. Prior to the work, I felt lost - I felt unsure. Now, I feel ready to attack the next phase of growth with confidence & direction."

    — Anna Fazio, The Windstorm Way

  • "The services Willow and Jax provide pay for themselves very quickly in the time that you save. I never thought I would smile after sending out a Proposal, but I love the way everything looks and feels!"

    — Nicole Rutledge, Nicole Rutledge Design

  • "I did a session and it was SO GOOD. I didn't want a one size fits all class with modules, etc. I want real humans who help me get to my goals and address current pain points in my biz. I was just so impressed by their understanding of our industry and also business in general."

    • Vanessa Helmick, Fiore Interiors

Hey, There— I’m Luz!

Ten years into supporting female-led interior design studios, I noticed something. Everywhere I looked, business coaches were selling high-ticket DIY group programs claiming to benefit every interior designer. 

But in my experience, success and growth look different for everyone. Boilerplate business coaching doesn’t work. It’s really about custom strategies that fit your style. 

Being a creative service provider isn’t for the faint of heart– it also means that you’re constantly juggling all the things – even working late into the night after putting the kids to bed. You’re booked out and constantly pushing your creative boundaries.

That’s exactly why I got into what I do. I help ambitious service providers get unstuck, stop reinventing the wheel, and grow into their position as CEO— without all the overwhelm.

Done-for-You Client Guides and Resources

Streamline your business communications with stylish and professional templates designed to elevate your brand in minutes.

Business Coach and Systems Setup for Interior Designers
minimalistic interior design business

Ready To Kickstart Your Systems With High-Touch Support?

Start by getting in touch. We’ll walk you through the best fit for your needs and how we can support you in this season. Level up simply, and leave the stress behind.

Branding for Interior Designers